About This Collection

Amour Sur Mer– “Love by the Sea” in French.

Inspired by the dreamy charm of the French Riviera and the seaside elegance of Villefranche-sur-Mer, this collection is a love letter to sunlit afternoons, salty sea breezes, and the effortless joy of summer living.

Each piece, from our handmade bags to our soft tees, is accented with our signature French toile, bringing a touch of coastal sophistication and playful romance to your wardrobe this summer!

    Modern bags for women in motion.

    About Blaire

    Meet Blaire- designer, founder, and the hands behind every stitch. Each piece is made to be worn, lived in, and noticed. Inspired by real women and built for every version of you; from bold to soft, from mother to muse.

    What started with one bag became a vision: to create something functional, beautiful, and lasting.

    Designed in Wilmington, NC. Made with intention. Always limited.